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WHY OPTIMIZE GOOGLE LOCAL SERVICE ADS IN YOUR PPC MARKETING STRATEGY?

REVISE YOUR ECOMMERCE APPROACH TO PROVIDE AN EXCEPTIONAL EXPERIENCE

E-commerce advertisements on platforms like Google and Microsoft are capable of providing conversion-focused experiences to shoppers throughout their purchasing journey. Discover essential strategies for e-commerce PPC ads through our blueprint methodology, which has propelled numerous online stores to success.

AUDIT CAMPAIGNS

  • Evaluation Current Campaigns
  • Analysis Website/Services/Products
  • Review Business Goals & Objectives
  • Tracking and Marketing 
  • Additional Marketing Initiatives

MARKET RESEARCH

  • Competitor Analysis
  • Keyword Research + Negative Keywords
  • Industry Market Trends & Consumer Behavior
  • Development & Formulation of Strategies

CAMPAIGN DEVELOPMENT

  •  KPIs & Structuring Campaigns
  • Intent & Content of Ad Copy
  • Optimizing Product Landing Pages
  • Create & Optimize Product Inventory Feeds
  • Installing Tracking Mechanisms

OPTIMIZATION & TESTING

  • Analyzing Search Queries
  • Implement Negative Keywords
  • A/B Testing for Ad Copy & Landing Pages
  • Assessing Device Performance
  • Adjusting Bids & Audience Segments

RESULT REPORTING

  • Forecasting Performance
  • Utilizing Attribution Models
  • In-depth Analysis & Digestion Data
  • Reviewing Campaign Outcomes
  • Identifying Future Actions

Expansion Plan

  • Exploring New Channels & Networks
  • Assessing Marketing Budget
  • Structuring Campaigns
  • Testing New Campaigns & Targeting Criteria
  • Evaluating Strategy Improvements

BENEFITS OF COLLABORATING WITH A GOOGLE LOCAL SERVICE ADS AGENCY

We SPECIALIZE IN DEVELOPING STRATEGIES TAILORED TO YOUR BUSINESS AND INDUSTRY

At our company, we’re deeply committed to crafting customized marketing strategies designed to meet the distinct requirements of your business and industry.

Monthly Update

YOUR TEAM

Digital marketing Strategist

Digital marketing Manager

Strategic Account Manager

Tracking Specialist

+more

AN EXCLUSIVE ECOMMERCE PPC MANAGEMENT AGENCY

A TEAM OF SPECIALISTS WHO GENERATE ROI ACROSS THE SALES FUNNEL

Our Ecommerce Google Ads and Microsoft Ads agency comprises a skilled team of specialists dedicated to your business. Each member diligently contributes to implementing a strategy geared towards your success. Your personalized team includes the following individuals:

ACHIEVEMENT IN ADVERTISING CIRCLES

Crafting campaigns for online shoppers is essential, but engaging customers with your products is equally crucial. Our eCommerce PPC management agency delves deep into understanding your products, ensuring your advertising effectively navigates the competitive landscape within your industry.

LANDING PAGE ENHANCEMENT

Our eCommerce advertising strategy on Google and Bing focuses on optimizing your landing pages. We adhere to PPC best practices for eCommerce to ensure their relevance in enticing users to purchase your product.

ECOMMERCE CONVERSION TRACKING

Simply tracking basic conversions fails to provide insight into the value gained from each sale. Our eCommerce PPC agency tracks essential eCommerce data, elevating strategy and optimizations to new heights in sales performance.

KEYWORD INTENT & MATCH TYPE

Given that boosting sales is your primary objective, our keyword research targets search terms with strong buyer intent. We prioritize long-tailed keywords that prompt actionable search queries.

HIGH-INTENT AUDIENCES

Linking your products to niche audiences cultivates a distinct customer base for your business. You can tailor your targeting to various demographics or psychographics, blending geolocation with customer intent as needed.

SHOPPING CAMPAIGN BID ADJUSTMENTS

Relying solely on smart bidding (automation) isn't always sufficient. There will be occasions where bidding at the product level becomes necessary as you delve into advanced optimization techniques, including manual bid adjustments.

PRODUCT FEED OPTIMIZATION

Product feeds serve as the cornerstone of any shopping feed optimization strategy. By creating more pertinent product listings, you can increase sales and enhance your online returns significantly.

TRANSPARENT PRICING, NO CONCEALED CHARGES

Similar to our straightforward strategies, our management fees are clear and align with the cost-effectiveness your business desires.

Case Study

UNLOCKING LIFETIME CUSTOMER VALUE TAILORED STRATEGIES

Discover how our agency implements top-notch PPC eCommerce strategies to increase traffic and deliver results.

THE CHALLENGE

This company provides an alternative avenue for purchasing and selling jewelry. It operates as an online jewelry retailer offering a diverse selection in jewelry.

THE STRATEGY

Expansion of remarketing campaigns to enhance transactions and revenue.

Tracking traffic quality through negative keyword management and keyword selection.

Enhanced Responsive Search Ads (RSAs) and account organization to enhance quality scores.

Segmentation of products within standard Shopping campaigns.

Integration of goals from Google Analytics to ensure sufficient conversion data for improved results with the Maximize Conversion Value bidding strategy.

ABOUT
THEIR

EXPERIENCE

I am pleased with your work! My experience has been consistently excellent. Devopmind continues to improve its reporting, allowing me to continuously learn and comprehend the status of my account through an innovative performance dashboard.

Jaremy

Your products are in demand, and the key lies in seamlessly integrating a strategy to facilitate customer connection and engagement with your online store.